Articles
From time to time we write articles about various website marketing and search engine optimisation issues. The most recent are shown below under current articles. For older articles click on the archive link below right.
Latest Articles
Search engine pay per click
Understanding Google Adwords and search engine Pay Par Click (PPC). How it works and why it is the most targeted paid advertising method, ever...
SEO vs PPC
Stacking up the pro's and con' s of SEO and PPC, displaying ideas of how to use both as best practice.
Getting Found on Google
An initial explaination of users new to Google, SEO and key search engine methods.
Microsoft Bing search engine
All you need to know about Microsoft's latest search engine project.
Google Test Center
A brief insight into Google test centres and how they effect the modern day search results.
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Top Google SEO Results
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Vocabulary
- SEO - Search Engine Optimisation
- ROI - Return on Investment
- PPC - Pay per Click
- Google Adwords - Google's version of PPC
- SERP - Search Engine Results Page
- Organic - Natural listings on Google rather than PPC