Freetimers Web Marketing - Blog

One of the current subjects of discussion in the web marketing community is Google's addition of the Google+ social networking service to its tool chest of products.  Google+ is of interest to web marketing, and particularly SEO practitioners, because of Google's apparent intention to include the Google+ 'likes' directly into its organic search ranking algorithm, which will shift the search ranking results away from general internet relevancy towards a more Google proprietary relevancy.  It also means that the determination of whether a website ranks well or not will directly relate to the number of people using the Google+ service, and what kind of people they are, ie, what age are they, what social background, and what they think about Google. This is a concern not just because of the discrimination involved, but also because, in spite of Google's attempts to fend off anti-trust actions against it with its 'consolidation' of its privacy policy over the last week, to join Google+ y...