Freetimers Web Marketing - LinkedIn proves it can be a money making machine Freetimers Web Marketing - LinkedIn proves it can be a money making machine

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Despite being branded as the 'boring social network', LinkedIn has proven to be a moneymaker after going public unlike its more social rival Facebook.

The business networking site has several money-making revenues which have all performed well over the last 12 months. LinkedIn made $40.2 million last year - a massive jump from the $13 million figure registered previously. Over half of the company's revenue came from the sale of job recruitment tools on the site. Unlike Facebook, who rely on ad sales for 84% of their total revenue, advertising accounts for just 1/4 of LinkedIn's revenue, with 1/5 coming from premium member subscriptions.

Having recently passed its two million member mark, with an average of two new members every second, the site looks set to go from strength to strength.

Greg Poulson of Freetimers is not surprised at the site's growth. LinkedIn has become an increasingly respected and well-used site by the business community with healthy revenues which will stand the site in good stead for maintaining a strong position in 2013, he comments.

2013-02-12 | Posted in Uncategorised 0 Comments
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